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Nio conversations3/19/2023 The library promotes leisure and learning, capable of displaying 1000 books. Private workspaces are found in the Labs, which can transform through the motorized moving wall based on guests' needs. As people come up the staircase, they are greeted with an open cafe a 16 seat custom-designed community table, perfect for afternoon meetings over coffee. The 50-meter square livingwall activates the senses and refreshes the atmosphere. Level two aims to draw people together to form a community and conversations. This level distinguishes itself from level two by utilizing the cool tones of terrazzo and steel. Level one focuses on technology and advancement through forum lectures and interactive displays. By lowering the front portion of the second floor, the mezzanine becomes that horizontal line from which light is cast upward and downward, visually defining the spaces above and below. The project space is divided into two parts by a defining line. The NIO logo orients around a horizontal line, which separates the ark above ("Vision") and the arrow below ("Action"). We studied and absorbed NIO's key brand elements and used these ideas to ignite the early concepts of the design. The design team worked to mirror the client's emotions and words using space and form. Spaces should be flexible, encourage community, provide private and open engagements, and give a sense of luxury that's both high quality and accessible. The objective laid out by the CEO, and NIO client team was to create a new NIO HOUSE aesthetic based on the brand values and identity. For example, the vision of NIO required the space to accommodate the quickly evolving product line and flexibility to hold multiple events at one time with ease. The Chinese name for NIO is "WeiLai", which translates to "the future." Our challenge was not to design a space that looked "futuristic" but rather to design a space capable of adapting to the future demands of the brand. You’ll know.NIO HOUSE is a showroom gallery and members' clubhouse for the Electric Car Brand NIO. That last comment from Mr Li piqued our interests and we can’t wait to dig out some more info about it. Nio has more surprises up its sleeves, the phone will have features not found on any other mobile device on the market currently and apparently even purchasing the phone will be a completely different and new experience. An important part of purchasing NIO vehicle is the key handover The phone will most likely replace the remote completely and it will form an inseparable part of the car which means the phone itself will have to be a design statement. Knowing Nio’s expertise in design - we only need to look at the car’s remote - we can expect a small revolution in the mobile world, at least we hope for one. The phone will be cheaper than Apple’s products with a price tag of RMB 7,000 (just over $1,000). The same conversation revealed that the Nio phone will be beautiful (in the words of the CEO) and it will resemble the design of Nio cars with vehicle-matching colors option available. This answer suggests the Nio phone will be released shortly after that time frame. Only a few days ago, the CEO of Nio assured its customers who use Android phones that there is no need to replace their phones within next year. The latest conversation between Mr Li and Nio car owners in Changzhou paints an even clearer picture. Apple doesn’t allow for example full access to mmW technology which Nio utilizes in its vehicles. Nio vehicles are highly connected and take advantage of all the latest technology but the company acknowledged those amongst the owners who use Apple phones are at a huge disadvantage. We heard recently how Mr Li, the CEO of Nio, confirmed in a conversation with some Nio car owners that the company was indeed planning to develop a mobile phone and release it once a year, following the standards set by Apple. The registration of the company only confirms that Nio is serious about entering the smartphone market. Nio owns a lot of other subsidiary companies but this is the first one that specifically has a mobile technology not only in its name but in its official business scope. The new company is 100% owned by Nio Nextev Limited. The company will officially be a software developer and AI hardware developer as well. Going through the registration reveals the company’s interests - it will develop and sell electronic products, mobile devices, wearable devices and communication devices. The legal representative of the company is the co-founder and president of Nio, Qin Lihong and the company is registered at the Nio’s global HQ in Anting, Shanghai. Nio Mobile Technologies Co Ltd has been officially incorporated today (August 4 2022) with a registered capital of $100 million.
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